HTML Tools
UKENRU

The <em> tag

<em> marks stress emphasis — a part of text that should be read with a different intonation, changing the meaning of the sentence.

Syntax

<em>emphasized text</em>

Example

<p>I <em>did</em> actually do it (not just plan to).</p>

Notes

  • em is about stress/intonation, strong is about importance/seriousness — different meanings, though both are visually distinct from regular text (italic/bold) by default.

Accessibility

  • Some screen readers change intonation when reading em.

Related tools

The <strong> tag

Semantic (not just visual) importance of text via the <strong> tag.